HorseTech Market Report

The history of HorseTech goes back millennia to times when equestrians studied animal psychology to refine training methods and toiled to forge iron shoes for their steads. In 2022 technology can make life easier for horse and rider and can also drive sustainable growth in the equine industry.

Ground breaking research can advance equine health outcomes but many of the greatest opportunities arise by simply disseminating ways of doing things that we already know work better. To help please feel encouraged to share this report and the HorseTech Market Directory with your friends and connections.

To download a free print ready PDF copy of the 6th Edition (April 2022) of the HorseTech Market Report simply enter your information in the following contact form:

The HorseTech Market Report includes chapters on the following topics:

Foreword by Tom MacGuinness, Founder, Horseware Ireland

Introduction by David Doherty, Curator, HorseTech Market Report

Water by Laurent Pupunat (Weo Water – formerly Waterdiam)

Stable Environment by Sam Murphy (Equilux Performance Lighting)

Genetics by Prof Emmeline Hill (Equine Geneticist & CSO, Plusvital)

Apparel by Louisa Williams (Horseware Ireland)

Surfaces by John Ormonde (John Ormonde Wexford Sand Ltd)

HorseFirst Innovation & Translational Medicine by David Doherty, Curator, HorseTech Market Report

Anti-Ageing & Longevity by Prof Sam Lingam (Consultant Paediatrician)

Laser Therapy by J Mark Strong (Multiradiance Medical)

Nutrigenomics by Prof Emmeline Hill (Equine Geneticist & CSO, Plusvital)

Nutritional Hydrotherapy by Sandra Murphy (Equidiet)

Opthalmology by Craig Robertson (Epipole)

Imaging by Gavin Mitchell (IMV Imaging)

Hoof Care by Fran Jurgan (HoofCare Publishing)

Herd Analysis by Kerry M Thomas (THT Bloodstock)

Pharmacy by Hemant Patel (Pharmacist)

Stem Cell & Regenerative Medicine by Tim Watson (Lipogems Equine)

Salt Therapy by Richard Butterworth (Equine Salt Therapy)

Ownership by Shayne Heffernan (HEFFX)

Identity by Philip Carberry (

Intestinal Microbiome by James Gibbons (Irish Equine Centre)

Vaccine Records by Dr Barbara Blasko MD (ElectronicVet)

Chatbots by David Doherty, Curator, HorseTech Market Report

Environment by Shelly Townsend (Equine Eco Green)

Fire Protection by Brad Wilson (Equiprotect)

Branding by Amanda MacDonald (FullGallop Communications)

Social Media by  Ashley Neely (Bluegrass Horse Feeds)

Global Trade by Michael Brady (Trade Agent)

Artificial Intelligence & Machine Learning by Aidan J. Connolly (Cainthus)

Wearables by Jeffrey Schab, Founder & CEO, Protequus 

Infection control by Maxine Franklin, AGMA Holdings Ltd

The Equine Semaphore Code by Meljay Turner (Author)

Audiology by Daniel Ferland (Ossicles Inc) & Prof Jérémie Voix (École de technologie supérieure Montreal)

Sacred Healing Sounds & Vibrations by Sharon Quigley, Pythagoras Institute of Sound & Vibrational Healing.

Intelligence Research by Dr Ed Dutton (Anthropologist of Religion)

Anti-Doping by Mike Payton (Event Log Limited)

Copywriting by Paul Jones (PJ Copywriting)

Transportation by David Doherty, Curator, HorseTech Market Report

Aftercare by Keith Johnson (AmTote International Inc)

Report Contributor biography/contact details

The following chapters are being finalised for addition (get in touch if you’d like to help with the editing or have suggestions): Ancient Wisdom, Electromagnetic Medicine, Epigenetics, Massage Therapies, Dermatology, PETP (People for the Ethical Treatment of People), Breeding, Antibiotic Stewardship, Fascia Science, Hydrogen Therapy, 3D Printing, Astrology, the Sky Clock, Interoception, Chelation Therapies, Environmental Toxins, Culture, Plasma Therapy, HorseTech Problem Solving, Innovative approaches to improve the Sport Horse Fan Experience, HorseRacing Games, Cloning, Stable Management, Surface Monitoring, Eye Movement Desensitization and Reprocessing (EMDR), Biomagnetism, Debunking Pseudoscience, Transdermal Delivery Systems Transfer Factor, Lessons from Japan, and Neuroscience.

HorseTech Directory

To complement the report we’ve also compiled a comprehensive directory of innovative HorseTech Product/Service that you could utilise to improve the health and welfare of your horses.